Marketing Automation can be a powerful tool for your brand, if you know how to leverage it. When used effectively, it can help you market to existing and prospective customers at scale with relevant, personalised and timely communications that nurture them towards conversion or retention, and ultimately increase your sales.
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You know about onboarding. What about offboarding?
By Gary - May 18
Offboarding is the often-overlooked process of ending your relationship with someone who uses your service. It really can make or break a customer’s view of their entire experience with your brand, and your current process could be doing more harm than you think.
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IMDS Wrap Up – (Part 2)
From the Interactive Minds Digital Summit – IMDS15 event in Brisbane, some of the highlights of the day from both speakers and audience.
