It’s crafted strategy, timing and curated content, the sum of which can make all the difference to your brand. Our deep understanding of how social media can fuel your customer base and drive traffic to your website is what makes us great at what we do.
We run full Facebook, Instagram, LinkedIn and Snapchat campaigns for our clients. The NOUS Brand Framework ensures that we have a thorough understanding of your brand voice and goals and delivers relevant and engaging content to your customers.
The NOUS difference
Brand underwrites what we do, that’s our difference. Being brand centric makes us deliver in a way that makes sure your brand values, voice and goals are echoed across all aspects of your social and web presence.
Need a relevant infographic? Or maybe some engaging video content? With your brand at the heart of what we do we can create compelling imagery and videos to go with your messaging.
Tone of voice is vital to conveying the right message to the right audience, and whether it’s educational, sales orientated or something else entirely, we’ve got you covered.
We use our skills and expertise to ensure that the content we create dovetails beautifully into your Search Engine Optimisation strategy.
It’s inspiring to work alongside such an energetic and intelligent group of people. If you are seeking more than just an advertising agency, NOUS is for you.
Jacqui Bialocki, Curves Australia and New Zealand
Interesting reads about Creative.
Short Form Video Trends in 2022
By Laura - Sep 22
It should come as no surprise to brands that short form video is the future of content across social media platforms. Not only across TikTok and Instagram Reels, but with YouTube Shorts, Google, LinkedIn and Pinterest all also expanding their short form offerings, making the format a crucial component in any brand’s social marketing strategy.
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How You Can Make Your Customers Happier
By Laura - Jul 22
The past two years have changed a lot of things for everyone. As a result, new studies are showing that Australians are short on happiness – actively searching to find happiness in new ways, and in some cases, are willing to pay a premium for it.
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These people do not exist
By Elouise - Mar 21
Brands and advertisers are using online AI generated media services to design fake people, entirely customised down to their specific gender, age, ethnicity or facial expressions – whatever is needed. Some websites even let you animate them and add voice. Scary. Before we get to whether or not this is actually a good idea – let’s look at how and why it’s being done.
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Campaigns we love to hate (or hate we love)
By Elouise - Feb 21
Weetabix and Heinz UK have teamed up in a wholesome breakfast campaign that everyone loved…to hate. Like seagulls to a chip, the public response was fast and hilarious, and became an opportunity for other brands to compete for the best on-brand reaction.
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NOUS helps Cancer Council Queensland in these times of weirdness
By Brian - Apr 20
When presented with the unique opportunity of some donated commercial airtime, we recognised immediately that using it wisely — (and getting the tone right) was going to be a challenge. Having worked closely with Cancer Council Queensland for a number of years, we understood that times of broader crisis can make their important ongoing work almost invisible. So we approached them with an idea for a TV spot to help raise awareness, remind people of their great work, and maybe be a bit playful too. They were on board straight away.