Email Marketing & Automation

Email Marketing & Automation at Nous.

You invest in an incredibly powerful marketing automation platform. You want to get all your systems running like a well-oiled machine… but you have no idea where to start. Out of the box, these platforms offer you incredible tools, but the automation part only comes after a lot of hard work, strategy, content generation and program implementation.

So. Let’s partner up to create a plan that takes the clunky, manual tasks off your plate and makes the most of your investment. Our team will take charge of optimising and refining your content, design and timings and then check in regularly to make sure your campaigns are performing at their best.

How Nous can help.

Choosing a Platform

Nous can map the features you need to deliver on your objectives. Balancing features with platform price and ease of integration ensures the best possible outcome.

Setup & Integration

Our marketing automation team can setup, install and integrate your new platform with: your website, past email systems, social channels and more.

Strategy & Journey Mapping

Nous can help you through every stage of the process: identifying customers, creating appropriate segments, mapping user journeys and developing nurture flows.

Implementation & Launch

Once the strategy is defined and the content has been produced, it’s time to build the programs in the marketing automation platform. Our certified experts will build your programs to industry best practice.

Reporting & Analysis

To optimise your nurture flows and lead scoring campaigns, you need access to great data and reporting. Nous will build the reporting required to help identify opportunities and optimisations.

Optimisation

Test and learn, then test and learn again. Continuous ongoing refinements to content, design and timings can deliver ongoing incremental improvements to engagement and conversion.