With businesses experiencing the disruptions and challenges from the global outbreak of COVID-19, Facebook has announced the Facebook Small Business Grants Program – a $100 million grant program for small businesses around the world. In a post announcing the initiative, Chief Operating Officer Sherly Sandberg wrote:
“Small businesses are the heartbeat of our communities, and many of the people who run these businesses are heavily affected by the crisis – especially as more and more people sensibly stay home.
The longer the crisis goes on, the greater the risk to small businesses and to the livelihoods of their owners and employees.
That’s why today I’m announcing that Facebook is investing $100 million to help 30,000 small businesses in over 30 countries where our employees live and work.”
Information on the Facebook Small Business Grants Program is available here.
Who Is Eligible?
The program will be available for up to 30,000 businesses in the 30-plus companies that Facebook operates. Applications aren’t open yet, but interested businesses can register for more information by signing up on their website.
While applications aren’t open yet, Facebook has noted that the grant program will include both ad credits and cash grants (e.g. for operational costs). Facebook noted they will be revealing more information in the coming weeks.
In addition to the grants, Facebook has also noted that they’re exploring a range of other options to help businesses deal with the COVID-19 outbreak. To provide further assistance, Facebook has since:
- Created a Business Resource Hub that provides support for all businesses affected by the outbreak – connecting them to relevant tools and advice
- Expanded its strategy on hosting dedicated, virtual training sessions for businesses across the world
- Created a new set of Facebook Blueprint materials (skewing towards remote work and managing remote teams)
- Begun work on a virtual training program to support businesses operating in altered conditions (e.g. remote work)
It’s a tough time for both people and businesses right now. If there is anything at all that we can do to help your brand in this time, please don’t hesitate to reach out and we can be available to assist you with communications, pivot your offering or even just have a chat.