Google usually doesn’t provide much, if any, information about its algorithm updates, which means the announcement in May 2020 that Core Web Vitals would become an official part of Google’s 2021 Page Experience Update — and that there are exact metrics to meet — indicates this update will be an important one. With less than two months to go until it takes effect in May 2021, time is quickly running out to improve your website’s Core Web Vitals and pass the assessment.
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Favicons bring brand recognition to Google search results
By Elouise - Jul 20
The use of favicons in Google’s search engine results has caused a bit of turbulence amongst digital marketers and brands, but it’s likely that they’re here to stay. So, what does this mean for your brand?
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How Do I Optimise My Website for Voice Search?
By Laura - Sep 19
It’s time to start thinking towards the future of search engine optimisation with voice search at the forefront of your strategy – and here’s how!
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Not happy jan: Google’s image search ‘peace deal’
By Saket - Feb 18
Say goodbye to Google’s “View Image” button in image search. Last week Google announced changes to its image search – one of which was the removal of the option to view an image without visiting the host website.
